The BMW Vision Driving Experience is a prototype powered by a secret weapon designed to test endurance and performance for ...

The box in question is BMW’s new “Heart of Joy” central computer, an overarching electronic control unit (ECU) system that’s designed to serve as the orchestrator of an exhilarating, software-defined ...

Advanced hardware and software systems will help BMW's Neue Klasse EVs deliver a new level of driving dynamics.

BMW promises its Neue Klasse electric vehicles will have 30% more range and 30% faster charging. How? BMW revealed ...

The BMW Heart of Joy is a groundbreaking control unit designed to redefine the electric driving experience. Developed ...

BMW has been testing its mysterious Heart of Joy driving dynamics computing system in a prototype ahead of its roll out in new vehicles, and the results according to the German brand are “not just to ...

BMW engineers are testing the "Heart of Joy" driving dynamics computer in an extremely powerful electric car called "the ...

Discover the BMW Vision Driving Experience, showcasing the Heart of Joy technology that enhances efficiency and driving ...

BMW has set its sights not just on excellence but on redefining what it means to drive electric. Enter the "Heart of Joy," ...

Ahead of its official world premiere at Auto Shanghai 2025 in April, BMW has just introduced a new high-performance test ...