Ads Planner allows advertisers to assess audience potential, measure deduplicated reach and frequency across video and ...

Amazon's online ad business generated $17.29 billion in Q4 2024, the company reported Thursday, with total profits hitting $20 billion in the holiday shopping period.

The new features are aimed at empowering advertisers with innovative tools that can help them drive meaningful campaigns ...

Amazon's advertising business reached a significant milestone in 2024, exceeding US$50 billion for the first time, with total revenue of $56.2 billion coming from various sources like sponsored ads, ...

Amazon’s ad services line item is a big bucket that includes sales of video advertising, display ads and sponsored ads to sellers, vendors, publishers, authors and others. In early 2024, Prime Video ...