The convenience of online marketplaces like Facebook Marketplace, Craigslist, and eBay is undeniable. They’re perfect for ...

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Online advertising seems like the perfect mix of creativity and data. Marketers can test various styles of ads and get quick results. Almost every aspect of digital advertising is measurable.

Adobe revealed that 90% of consumers are more likely to remember funny ads over serious ones and 52% of category-winning films at the 2023 Cannes Film Festival were comedies. Citing the universal ...

In short, brands don’t know if their jokes will land. Although 91% of consumers prefer funny ads and 72% would purchase from brands that use humor over competing brands, emotional and educational ...