Google Ads has added to Performance Max campaigns, the search themes, an indicator to tell you what is driving a specific ...

Google's new PMax Usefulness Indicator helps advertisers measure the incremental traffic impact of search themes, improving ...

The Verge noticed Google has edited its Gemini Super Bowl ad, thanks to the AI stating an incorrect fact about cheese. Of all the ways Google AI could get something wrong, it ends up being about ...

Google’s new ads rules demote confusing landing pages and reward those aligned with user intent. Google Ads now prioritizes ...

Ad sparked unexpected controversy when it errantly claimed that Gouda accounts for “50 to 60 percent of the world’s cheese ...

Six SEOs with 20+ years experience share why Google's 4th quarter results may indicate underlying issues in paid search and ...

After AI-overview, Google’s restrictions on indexing of sponsored content for SEO rankings puts publishers at risk of further ...