Yet, if there’s one perfume that’s held TikTok in a chokehold, it’s Baccarat Rouge 540. From influencers ... enough to send me a bottle of the Extrait de Parfum—a more intense and opulent ...

Perfumer Francis Kurkdjian first launched Baccarat Rouge 540 in 2014 as a one-off, 250-bottle release to celebrate the 250th anniversary of historical crystal house Baccarat. But Baccarat Rouge was ...

"This fragrance doesn’t just stay close to the skin — it leaves a memorable trail that lingers for hours, sometimes even days ...

First things first: Baccarat Rouge 540 is made with some of the most coveted ... If there’s one thing you should know about the Extrait, it’s that it doesn’t just last—it lingers.