It may seem hard to believe, but one of the best-known marketing slogans of all time - Nike's "Just Do It" - was inspired by the last words of a murderer. "Just Do It" was dreamed up by Dan Wieden ...

It's one of the most catchy and recognizable slogans in the world, but Nike's three-word tag has a sobering truth behind it that not many people know. The words 'Just Do It' were coined in 1988 by ...

Nike's new advertising campaign, featuring Colin Kaepernick, celebrates the 30th anniversary of its 'Just Do It' slogan Nike sales appear to have increased in the wake of its controversial ...

it’s only right for Las Vegas Raiders interim head coach Antonio Pierce to name-drop the Nike slogan emphatically during his mid-week press conference: Just Do It. “Yeah, I feel like we’re ...

The Nike adverts show Kaepernick with the slogan: "Believe in something ... to appear in the 30th anniversary "Just Do It" campaign. On Monday the star posted the advert and the slogan on his ...

They are often a play on words. Some famous slogans are "Just Do It" (Nike), or "Live in Your World, Play in Ours" (Sony PlayStation). Logo A unique and recognisable symbol which represents the ...

Slogans are particularly effective when you're trying to communicate a major shift in strategy. Nike is trading in its infamously audacious "Just do it" catchphrase for the softer "I can" at the ...