It may seem hard to believe, but one of the best-known marketing slogans of all time - Nike's "Just Do It" - was inspired by the last words of a murderer. "Just Do It" was dreamed up by Dan Wieden ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Few athlete-brand partnerships have left as indelible a mark as the one between Rafael Nadal and Nike. As the tennis icon ...

Nike has long been renowned for iconic marketing campaigns around stars like Michael Jordan, Spike Lee, Tiger Woods, and Colin Kaepernick, not to mention the "Just Do It" slogan, but more recently ...

The ‘Swoosh’ logo together with the trademark “Just Do It” tagline make up the core of the Nike brand, which is loved by top athletes, major sports teams and everyday shoppers alike.