2024年对运动鞋品牌市场,正活生生上演一场精采洗牌大战。Nike因产品创新不足、品牌行销钝化、价格商定失策等种种检讨声浪,至今年市值回落至1292亿美元。盘据第二的adidas,因结束与美国知名歌手「肯爷」(Ye,旧名 ...
Nike veteran Elliott Hill is no stranger to a Monday morning at the $122 billion sportswear giant. The only difference is ...
adidas连续三个季度上调了年度利润目标,原因是Samba等复古运动鞋的持续热销,以及Yeezy鞋类库存不断减少带来的销量增加。adidas预计将产生约12亿欧元的营业利润,高于此前约10亿欧元的预测。该公司表示,2024年不计汇率因素的收入将增长约10%,而此前的目标是实现较高的个位数百分比增长。
Dingyun Zhang has teamed with adidas again, releasing 2 new Sambas and a very radical, futuristic Dingyun Zhang x adidas ...
adidas on Tuesday increased its 2024 sales forecast after reporting better-than-expected results in the third quarter of this ...
Adidas on Tuesday raised its full-year sales and profit guidance, citing better than expected performance in the third ...
Nike's ongoing struggles are giving Adidas a chance to keep taking market share from its larger U.S. rival, but the German ...
Eliott Hill could learn a thing or two from Adidas chief Bjorn Gulden's playbook. With declining sneaker sales and rusty ...
该包款外型取材自 Coperni 最具代表性的 Swipe Bag,由麻省理工学院附属实验室 Rapid Liquid Print 所打造,使用与传统 3D 打印不同的「Gravity ...
除了音乐,Kanye West在时尚界也有着举足轻重的地位。他与Nike和Adidas合作推出了YEEZY系列运动鞋,这些鞋款受到了广泛的追捧。他还推出了自己的时尚 ...
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NBA 近日正式进入媒体日,象征全新球季的即将到来, Dallas Mavericks 球星 Kyrie Irving 在接受媒体访问时谈论到了新赛季的展望,还有与新队友 Klay Thompson 的相关话题,其中就包括两人是否有望携手推出 ...