Gupta, Sunil. "Impact of Sales Promotions on When, What, and How Much to Buy." Journal of Marketing Research (JMR) 25 (November 1988): 342–355. (Winner of William F. O'Dell Award For the Journal of ...

Sales promotion is used to encourage customers to buy more of a product or to increase sales. There are a wide range of promotions that a business can use to promote its products and services ...

Latitude Aero is pleased to announce the promotion of Michael McMahan to Vice President of Sales, overseeing all sales ...

3 Things You Must Do When Your Savings Reach $50,000 Here are four financial red flags to be aware of in holiday sales and promotions. Earning passive income doesn't need to be difficult.

Binnie Media has announced a series of executive promotions, including Jon Sundberg to Executive Vice President of Sales.

While Domino’s touts the promotion’s popularity, its return is also a strategic response to declining sales over the past ...

Organizers of the Expo 2025 in Osaka are ramping up efforts to boost slow ticket sales, with just two months to go before the event opens to visitors.