After Haillet retired, Adidas rebranded the shoe around the American player Stan Smith, who helped popularize it within the ...
Incredible early Black Friday discount on the Adidas Ultraboost Light which features in our best running shoes guide.
The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...
Adidas partners with The Hidden Opponent to promote athlete mental health, launching a supportive apparel line and expanding ...
Adidas has released a collaboration with winter boot professionals, Moon Boot, launching a Winter 2024 collection that amalgamates the iconic look of Moon Boot’s ski tradition with Adidas’ sport-style ...
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How one mistake of Adidas made Nike the market leader of sneakers
In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...
Blending vibrant apres-ski design codes with street-style characteristics, adidas Sportswear leans into Moon Boot’s iconic ...