The conflict arose over the alleged similarity between Mahindra’s “BE 6e” and IndiGo’s established “6E” brand.
Mahindra and Mahindra has renamed its newly launched SUV, the Mahindra BE 6e to Mahindra BE 6 amid ongoing legal tussle with ...
Mahindra to contest the right to continue to use BE 6e in court The new name is cited to be temporary Mahindra recently ...
Mahindra launched two electric SUVs on November 26. One of these SUVs was named BE 6E. Indigo objected to '6E.' Mahindra has ...
A launch that was supposed to aid one of the largest automakers in the country has landed it in a soup. Mahindra and Mahindra ...
Mahindra, while contesting the brand rights in court, has decided to rename the BE 6e to BE 6 and will continue to contest ...
The carmaker argued that it is using the ‘BE 6e’ brand, and not the standalone ‘6E’ which is used by IndiGo flights, says it ...
For now, the newly unveiled SUV will be sold as the BE 6. Mahindra revealed the BE 6e at the end of November 2023 as part of ...
The case will be closely watched as it not only involves two of India’s leading companies but also raises questions about ...
Mahindra & Mahindra Limited (M&M) has announced to change the brand name of its electric origin SUV to BE 6 from BE 6e to ...
印度知名汽车制造商 Mahindra 最近正式揭晓了两款全新的纯电动车型——BE 6e 和 XEV 9e,这两款车不仅在外形设计上继承了2022年概念车的精髓,更以其流线型的身姿和独特的风格,与品牌现有的车型形成了鲜明对比。步入车内,一股强烈的科技感扑面而来。 BE 6e 和 XEV 9e 均基于 Mahindra 的 Inglo ...
Mahindra has decided to contest the brand rights of ‘BE 6e’ in court after IndiGo claimed the trademark of ‘6e’ as its own.