The brand's launch signals more than just a store opening; it's a nuanced exploration of a vibrant and complex market.

ELLE sat down with the filmmaker to discuss her creative process, collaboration with Sanya Malhotra, and the subtlety of feminist storytelling. Life + Culture Trending ...

Stylist Priyanka Kapadia Badani Decodes Bollywood Star Alia Bhatt’s Style For The Aadar Jain-Alekha Advani Wedding. Fashion.

The Indian fashion industry speaks about Bal’s ability to blend traditional and contemporary elements and resonate with a ...

Navinder Nangla is not your typical artist; he’s a whirlwind of creativity, rebellion, and fun! Known for his vibrant ...

India’s bridal beauty rituals are as diverse as its culture, from Kerala’s coconut oil massages to Gujarat’s turmeric ubtans.

From charms to metal head gear they're all over to runway and on the red carpet, making our trend radar go off. Trending ...

Aartivijay Gupta's Collection At London Fashion Week Found Inspiration In Vibrant Kalighat Paintings as she wishes for ...

Think your bag is crazier than ours? Read on to find out what we discovered in our intern's bags! You might just be surprised ...

From wellness and beauty influencers showcasing their moves to gyms hosting poolside classes, this is the perfect blend of ...

Kavya Tamboli, who grew up around her family business at a ship-breaking yard in Gujarat, says the time is right for the red ...

You’ve never met them, but they know what you wore to brunch in 2021. Welcome to the digital age of ex-adjacent ...