De Beers has launched a new marketing campaign, “Forever Present,” to boost demand for natural diamonds during the US holiday gifting season. The campaign, which reintroduces the iconic “A Diamond is ...

Giving jewelry as a gift for the holiday season will be most popular among Gen Z shoppers, according to a recent survey by the National Retail Federation (NRF). “Younger shoppers continue to embrace ...

The Antwerp Would Diamond Centre (AWDC) has criticized a recent press release from the National Bank of Belgium (NBB), stating that it presented a “highly misleading” view of the nation’s diamond ...

The Gemological Institute of America (GIA) added two new members to its board of governors at a recent meeting in Carlesbad, California. Lisa Bridge, president and CEO of Ben Bridge Jeweler, and Dr.

Russian diamond miner Alrosa will cut its production for 2025 and lay off staff as sanctions compound the financial impacts of weak demand for rough, according to media reports. “Certain areas that ...

India’s cuts to polished production have impacted inventories in different ways. Diamond manufacturers in India have — to the best of their ability — focused their efforts on goods that are in demand ...

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Donald Trump’s return as US president presents a range of possible scenarios for consumer demand and the diamond trade. This TLDR version of a longer article looks at some of the reasons to be hopeful ...

The diamond trade is working on a system to raise money for category marketing, aiming to broaden the sources of funding following Alrosa’s exit from the Natural Diamond Council (NDC). Three major ...

Production cuts, not demand, are behind a slump in inventory.