Another logo crashes the batter’s box. And don’t get this columnist started on the swoosh and side patches.

Well, MLB reached a new multiyear partnership with STRAUSS, a European workwear company based in Germany, last month. The ...

Fans have noticed STRAUSS marketing on players' helmets during the MLB postseason. Why is there advertising on helmets this ...

The baseball playoffs have arrived, and you can really tell, because the Major Leagues are introducing another dreadful fashion faux pas. It’s a small addition that probably won’t alienate ...

It’s safe to say baseball fans aren’t too happy with MLB’s new batting helmets that come with ads. The league announced a deal last month with Strauss, a German workwear apparel company ...

Here’s how the Strauss logo wound up on MLB helmets during the playoffs and what it portends for the future. If you’ve been ...

MLB and STRAUSS signed a partnership contract in September, allowing the league to advertise the company on their gear during the playoffs for the next three seasons. In this 2024 postseason, the ...

Bring me the pigeons. Helmet ads are just the newest stunt. Baseball already makes us suffer the side patch—that’s the hideous patch that gets stitched into the baseball cap to remind the ...

Letter: Why would Major League Baseball agree to put the name/logo of a company on the helmets of all the participants in the ...

Denis Poroy-Imagn Images Viewers may have noticed something different about the 2024 Major League Baseball postseason. Every team has the word STRAUSS emblazoned on their helmets. There's a good ...

Helmet ads in baseball have officially arrived. Major League Baseball has signed a deal with STRAUSS, placing the German company's logo on all MLB helmets (during the postseason) and all minor ...

fans noticed that all the batting helmets had a massive “STRAUSS” ad on both sides. This evidently was a partnership between Major League Baseball and the German workwear brand that was ...