In summary, nature is an infinite source of inspiration for beauty brands looking to design memorable, meaningful logos. By incorporating organic shapes and motifs, they can creatively communicate ...

I’m picky when it comes to mascara, which means I tend to not get excited when beauty brands launch new ones. Benefit Cosmetics, a brand that’s as picky about engineering mascara as I am about ...

Promise. One of my best friends bought me a Benefit Cosmetics kit for my birthday in high school, featuring all of their top products, including the now-iconic-but-then-brand-new Roller Lash mascara.

The Benefit Most Loved Bestsellers Exclusive Beauty Kit contains £96 worth of products, but is priced at £34.50, saving more than 60% on the RRP. Inside are five of the brand’s most popular ...

Whether you're buying it for yourself or gifting it to someone else, Benefit Extra Glam Infused Gift Set is the perfect pick-me-up for any beauty lover. This all-in-one set from Benefit is filled ...

In recent years, the importance of sleep has become increasingly evident, especially among younger generations. Enter sleepmaxxing, a sleep trend that's gaining popularity among Gen Z. Sleepmaxxing is ...

Doctors weigh in on the pros and cons of navel pulling, an ancient practice that's going viral because of claims it helps with digestion, cramps and more.

Exclusive to the high street retailer, the Benefit Most Loved Bestsellers Exclusive Beauty Kit is priced at £34.50, and contains five of the brand's most sought-after products, two of which are ...

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LAWLESS Beauty, where high performance makeup meets clinically proven skincare efficacy, adds Skin-Plumping Line-Smoothing ...

Ilia Super Serum Skin Tint fuses our three main loves: skincare, makeup, and sun protection. We adore products with magical, ...