TB的标志，不仅和另一个轻奢品牌撞名，甚至在中国消费者眼里，它还和家喻户晓的电商品牌“淘宝”的缩写重名了。这显然不利于品牌辨识度的传播，也难以凭借一时的“眼球营销”带来销量增长。

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. Protecting people from the weather is great business. That, at least, is what Burberry’s new chief ...

The tuberculosis vaccine, also known as the bacille Calmette-Guérin (BCG) vaccine, is used to protect against tuberculosis (TB) and related complications. The BCG vaccine is no longer routinely given ...

Luxury fashion house Burberry is braced to be taken over by Italian company Moncler amid staff at one of its flagship London stores being given a heads up on the deal, according to reports.

What you need to know Microsoft is revitalizing the MSN brand with a fresh new logo as it replaces "Microsoft Start" branding in Edge. In a statement to Windows Central, Microsoft has confirmed ...

Audi is making a big change to its branding for the Chinese market with a new logo that lacks the automaker’s famous four-ring emblem. Today in Shanghai, the company showed off the new “AUDI ...

究其原因，Burberry产品有经典没爆款，品牌形象逐渐模糊。在奢侈品的世界里，平凡是不可原谅的。早在2017年，一度将代表性的战马logo更换为“TB ...

And Burberry’s shareholders appear unconvinced. The company’s shares have fallen back since their mini rally. Well, it could be acquiring a loss-making business. In July, Burberry issued its ...

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"The suspect cases have a positive test, but they still need to be evaluated by a health care professional to determine whether it's active or latent TB," said Ashley Matese of DuPage County ...