Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...

Multiple train heists have reportedly seen over $2 million worth of Jordan sneakers stolen over the past year.

Here's what you need to know about the Jordan Brand commercial that highlights Doncic's recent change of area codes.

Could the Jumpman Label's upcoming Air Jordan Lor sneaker model be the ultimate "dad shoe"? Air Jordan Lor ‘Cave Stone’ – The ...

Sonny Vaccaro is considered one of basketball’s ultimate insiders and was re-introduced to a new generation through the Matt ...

Zion Williamson's 4th signature shoe details. Back on January 28, Zion Williamson and Jordan Brand dropped the first colorway ...

Train robbers have stolen over $2 million in rare sneakers over the past year. The most recent robbery saw thieves throwing ...

Nike is joining up on a new brand with Kim Kardashian in a bet her star power can have the same impact Michael Jordan did 40 ...

The Air Jordan 12 ‘Flu Game’ returns via SNKRS and select retailers on March 1 for $210. The drop promises to be one of the ...

Understandably, Jordan is staunch in his loyalty to the brands that have made him a billionaire, with Nike chief among them. The extent to which he champions his endorsement partners is no better ...

Everything before Tuesday’s game helped to build anticipation for Dončić’s star power in L.A., from a timely Jordan Brand ad ...