The eyes of the NBA world turned to Los Angeles Tuesday night for one of the most anticipated games of the season. It marked ...

"Love the fit and the style. Keeping the brand fresh and appealing is a beautiful thing. I'm a long-time subscriber to the ...

NBA Kicks recently posted the first look of Jordan Luka 4s on Instagram and it has become an instant hit. The Slovenian was ...

Multiple train heists have reportedly seen over $2 million worth of Jordan sneakers stolen over the past year.

Nike sneakers, particularly Air Jordans, are incredibly expensive and coveted items for sneakerheads. Pairs of new Jordans ...

Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...

Everything before Tuesday’s game helped to build anticipation for Dončić’s star power in L.A., from a timely Jordan Brand ad ...

The Arena Media Brands, LLC and respective content providers may receive compensation for some links to products and services on this website. Nike's Air Jordan 1 Retro shoes are incredibly ...

Here's what you need to know about the Jordan Brand commercial that highlights Doncic's recent change of area codes.

Sonny Vaccaro is considered one of basketball’s ultimate insiders and was re-introduced to a new generation through the Matt ...

Understandably, Jordan is staunch in his loyalty to the brands that have made him a billionaire, with Nike chief among them. The extent to which he champions his endorsement partners is no better ...

The Air Jordan 12 ‘Flu Game’ returns via SNKRS and select retailers on March 1 for $210. The drop promises to be one of the ...