Sonny Vaccaro is considered one of basketball’s ultimate insiders and was re-introduced to a new generation through the Matt ...

Nike initiated a historic partnership with Kim Kardashian's shapewear-turned-lifestyle brand Skims, bringing NikeSkims-the ...

Understandably, Jordan is staunch in his loyalty to the brands that have made him a billionaire, with Nike chief among them. The extent to which he champions his endorsement partners is no better ...

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Nike is joining up on a new brand with Kim Kardashian in a bet her star power can have the same impact Michael Jordan did 40 ...

Colorado Buffaloes head coach Deion Sanders discussed his decision to re-release his famous custom line of cleats and shoes.

"The Jordan Room" in a 21,400-square-foot mansion on the market for $23.5 million in Scottsdale, Arizona, holds up to 325 pairs of shoes and is centered with a basketball hoop with the Jumpman logo ...

Jordan brand is celebrating its 40th anniversary this year. Interestingly, the brand found a unique way to pay tribute to Michael Jordan. It has covered Michael Jordan’s shoes on the statue at the ...

Despite his affinity and respect for Michael Jordan, Deion Sanders never wanted to wear Air Jordan and wanted his own ...