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This campaign not only highlights ... her collaboration with Nike serves as an inspiration to many. The return of the Superfly running shoes is not just a nostalgic moment for sneaker lovers ...

Nike has unveiled a heartfelt campaign to honour tennis legend Rafael Nadal as he competes in the final tournament of his illustrious career. The campaign, titled ‘Greatness’, is a ...

Nike has launched a campaign created by Wieden & Kennedy London to celebrate tennis star Rafael Nadal as he competes in the final tournament of his storied career. "Greatness" features a brand film, ...

From Nike’s iconic “Just Do It” campaign, which celebrates empowerment and perseverance, to Patagonia’s unwavering commitment to environmental sustainability with its "Don't Buy This ...

Then there’s Nike’s Just Do It campaign, which has never failed to impress me with its simplicity and impact. The slogans are short, catchy, and so memorable—perfect for print and TV ...

In a tribute befitting the athlete, Nike–Nadal’s partner since the age of 13–launched a heartfelt campaign celebrating his legacy. Titled ‘Greatness. It Only Takes Everything’, the ad in ...

Insights Boycotts can be an effective way to force corporate change.  Not every boycott is warranted or successful.  Some ...

Nike Inc. allegedly hired sneaker artist “The Shoe Surgeon” to customize a pair of shoes for Usher before his 2024 Super Bowl show, because the apparel giant only managed to make one shoe for the ...

Hollywood’s Super-Brand Movies, like Wicked are redefining entertainment with bold branding, cultural commentary, and ...