A pair of studies find that 73% of marketing teams use generative AI, and consumers largely accept AI in advertising.

Integrated into Creative Cloud, Firefly can be used to generate images, edit photos, change art styles and more. Here’s why ...

Adobe is a powerhouse in the software industry, commanding a global market share of over 80%. The company continues to generate massive subscription revenue while quietly building ...

Adobe has rolled out two new Firefly plans at early-access pricing that creative professionals of all abilities will ...