TBWA\RAAD has been named to Fast Company Middle East's prestigious annual list of the Most Innovative Companies in the Middle East for 2024, marking a double win and the third consecutive year ...

Multi-hyphenate Tahaab Rais, whom the industry knows as being the Chief Strategy Officer and Film Director at Publicis Groupe ME&T, has graced Communicate with a lengthy discussion about the many diff ...

Pampers has created lullabies specifically designed to soothe preemie babies and provide comfort to their parents, because 1 in 10 babies are born premature ...

Mink brands Yula, a new lounge bar and restaurant located along the vibrant JBR stretch in Dubai.

Word on the street is that Careem’s delivery Captains have been spotted with the Mona Lisa, giant teddy bears, gold bars and ...

Adidas has launched its much-anticipated Adizero Desert Runner collection, a stunning tribute to the very essence of the region: the desert. The brand unveiled its first-ever anamorphic art piece in ...

The city of Riyadh hosted the 2024 MENA Effie Awards ceremony on Thursday November 21rst, at the Four Seasons Hotel, amidst the dazzling atmosphere of Riyadh Season. The event celebrated 15 years of ...

In line with the UAE’s Net Zero 2050 Strategy and following a partnership signing with Mastercard and LuLu at COP28, Unilever today officially launched its inspirational campaign committed to help ...

Exponential Interactive announces a 100 percent viewability guarantee for its proprietary, scalable video ad formats: VDX. To bolster its efforts, Exponential has partnered with the Media Ratings ...

Elan Media, the media arm of Elan Group, has partnered with Integrated Media Strategies and The Huffington Post to become the official digital media sales representative and introduce the ...

TikTok, has partnered with the International Federation of Red Cross and Red Crescent Societies (IFRC), the world’s largest humanitarian network, to launch the #ForClimate campaign. The campaign has ...