Barry Dooley recounts the story behind the making of the much-loved Barry’s Tea Christmas radio ad created by the doyenne of Irish copywriters, the late Catherine Donnelly, at Irish International. The ...
A Christmas campaign for Michael Cullen’s book about his time living in Australia in the late 1980s features on a host of out of home (OOH) screens in Dublin city and county. Echoes From Down Under is ...
Joao Rozario is the international marketing director for Irish Distillers. A native of Brazil, he joined the company’s French owner, Pernod Ricard, from Unilever in 2008 as group brand director ...
Mediahuis has announced Energia as the rugby sponsor of The Indo Sport with Joe Molloy, the Irish Independent‘s new sports podcast. It offers listeners a daily run-down of the biggest sports stories ...
Ten agencies have come together to devise Ireland’s first national alternative Black Friday campaign challenging high-consumption culture. Titled ‘Less Buying, More Being’, the ads encourage Irish ...
DMG Media Ireland has agreed a deal with Hot Press magazine which sees Extra.ie news, entertainment and sport website to host a daily news feed. The collaboration delivers a curated news stream from ...
The Institute of Advertising Practitioners in Ireland (IAPI) has added two new members to its executive team. Kate Goldsmith (right) joins as awards and performance director and Sophie Carey as ...
JCDecaux has expanded its digital out of home (DOOH) footprint by adding two new Digi48s in prime Dublin locations. The new screens bring the company’s DOOH universe to over 300 screens. The newly ...