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1 天
Google’s site reputation abuse policy is a band-aid for a bullet wound
Dive into the challenges of parasite SEO and why Google’s algorithmic shortcomings make this policy a temporary fix for a systemic issue.
4 天
Google site reputation abuse policy now includes first-party involvement or oversight of ...
This policy is still enforced with manual actions but Google confirmed there are algorithms that detect similar issues.
5 天
The future of SEO content is video – here’s why
Publishing video content with search-optimized transcripts can lead to better conversions and higher engagement.
9 天
SEO reality check: 13 hard-hitting truths you need to hear
Insights into today’s SEO landscape, from the value of brand authority to the SERPs' evolution and why AI-powered search demands new skills.
5 天
TikTok launches AI video generation tool for marketers
Symphony Creative Studio makes it easier for brands to create TikTok content. It turns product descriptions or URLs into video clips.
5 天
Why marketing mix modeling is crucial in 2025 and beyond
Marketing mix modeling is key to achieving marketing efficiency. Learn its benefits for ROI, channel synergy and data-driven decisions.
4 天
DOJ plans to push for Chrome sale after Google antitrust victory
The DOJ is preparing to force a sale of Google's Chrome, among other sweeping remedies, after winning its antitrust case.
Search Engine Land
2 天
DOJ’s push to sell Google Chrome sparks industry debate over web’s future
Search Engine Land » PPC » DOJ’s push to sell Google Chrome sparks industry debate over web’s future Chat with SearchBot Please note that your conversations will be recorded. SearchBot: I am ...
3 天
Google AI Overviews massively surge in travel queries
This shift has happened around queries like seasonal travel, local events and neighborhood-specific activities.
3 天
Google reshapes in-store shopping with AI-powered comparisons
Google’s shopping updates, including real-time price comparisons and local inventory searches, are poised to intensify retail competition.
8 天
Google to halt political ads in EU over new regulations
Google’s decision to halt political ads in the EU due to new transparency regulations will reshape how campaigns reach voters.
3 天
Google outlines 2025 ads API roadmap
Google's roadmap outlines five planned updates, helping developers and advertisers strategically prepare for major and minor releases.
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