Dive into the challenges of parasite SEO and why Google’s algorithmic shortcomings make this policy a temporary fix for a systemic issue.
This policy is still enforced with manual actions but Google confirmed there are algorithms that detect similar issues.
Publishing video content with search-optimized transcripts can lead to better conversions and higher engagement.
Insights into today’s SEO landscape, from the value of brand authority to the SERPs' evolution and why AI-powered search demands new skills.
Symphony Creative Studio makes it easier for brands to create TikTok content. It turns product descriptions or URLs into video clips.
Marketing mix modeling is key to achieving marketing efficiency. Learn its benefits for ROI, channel synergy and data-driven decisions.
The DOJ is preparing to force a sale of Google's Chrome, among other sweeping remedies, after winning its antitrust case.
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This shift has happened around queries like seasonal travel, local events and neighborhood-specific activities.
Google’s shopping updates, including real-time price comparisons and local inventory searches, are poised to intensify retail competition.
Google’s decision to halt political ads in the EU due to new transparency regulations will reshape how campaigns reach voters.
Google's roadmap outlines five planned updates, helping developers and advertisers strategically prepare for major and minor releases.