These flare jeans have the right amount of stretch and fit, so they're flattering, even on a short frame (I'm 5'4", for ...

A shopper wandering down to the lower level is quickly surrounded by mannequins in t-shirts, mannequins in Chambray shirts, ...

After the successful release of Wrangler’s first abrasion-resistant jeans for boys in 2024, Kontoor Brands is expanding the ...

Many fashion week attendees built their outfits around wide-leg and baggy jeans. Dark indigo and tinted indigo were popular ...

Abby McHale takes on the ultimate denim challenge. Here, she tries on 100 pairs of jeans to find the perfect fit. “WHAT could possibly go wrong?” I asked myself when I ...

In case it isn’t obvious yet, Buck Mason is enjoying one of menswear’s all-time hot streaks. Thanks to a crop of killer ...

Social Proof Features: User-generated content (UGC), reviews, and ratings serve as powerful trust signals. Consumers rely on ...

Never had a problem with them whether chopping wood, hiking, sleeping, or just sitting through a meeting,” wrote one reviewer ...

Kontoor Brands acquires Helly Hansen for $900M to expand into outdoor/workwear. Improved profitability, but valuation ...

Greensboro’s Kontoor Brands is going deep into the outdoor apparel market, buying 148-year-old Helly Hansen, the company ...

We've really strayed on the denim front. People, even us at Esquire, try to prescribe boundaries and trends to jeans. Skinny ...

The latest chapter in Salli Deighton’s roughly 35-year career in denim is LaundRe, a venture that is bringing denim finishing back to the U.K.