The Key to Comfort: What to Look for in Shoes 1. Arch Support A key need for arch support is to evenly spread out the pressure on your feet, stabilize your feet, and reduce pain. It doesn’t ...

When shoppers first step foot in the Cloudsurfer for a run, the cushion and comfort are the first things they notice. "These shoes have a lot of cushion to them—my feet like that," a shopper said.