At Flipkart, we have been following a mobile first approach and 70-75% of our total traffic is already coming from our mobile app. We are constantly experimenting with various aspects of our ...

Following in the footsteps of its parent Flipkart, now, Myntra is also planning to re-launch its mobile site some eight months after it went app only. It was on 15th May that Myntra had shut down ...

Appiterate's mobile marketing automation platform will be integrated into Flipkart's mobile app for better targeting. Flipkart has also said in the near future, it will become a mobile only company.

Nothing has scheduled its next launch event for March 4th. That’s still a month away, but in typical Nothing fashion, the company is already dropping cryptic teasers to build the hype.

Flipkart ’s app got close to 10 million new app downloads in less than a month in the run-up to the sale. Flipkart’s flagship sale event – the Big Billion Day – began on September 29 ...