A new spot sees the Unilever brand experiment beyond purpose-driven marketing and will extend to social platforms like ...

Thus, the use of humour in advertising must be done with care as it may offend some audiences (Beard 2008). Nonetheless, humorous ads involve expensive bets. Estimates put advertising spending at $157 ...

Comedy commercials are always ones viewers look forward to during the Super Bowl, here were Ad Meter's best in 2025: ...

The Super Bowl remains one of the rare events that unites millions, and its commercials offer a unique opportunity to create ...

XR Extreme Reach, a global technology company that delivered more than 80% of Super Bowl ads in 2025, today announced its annual analysis of in-game a ...