But sometimes (just sometimes), the guy prefers something a little more anti-hype – and that's what the K-Swiss SI-18 Rival is all about. Sure, it's a shoe that you'll often find on sale racks ...

On the heels of the K-Swiss Ultrashot 4 tennis shoe release, the California-based company plans the March roll out of the brand-new Hypercourt Pinnacle tennis sneaker. M.J. Kim, K-Swiss footwear ...

The sale comes after K-Swiss, the maker of the iconic white footwear that was the world’s first all-leather tennis shoe when it made its debut in 1966, saw its revenues and market share decline ...