Nike’s willingness to pay Jordan’s fines was intended to be a marketing plan to sell the sneaker that was crowded with ...

Laquetta you are my whole life next to basketball,” Michael Jordan wrote in the letter. “Please don’t get mad about that ...

It's been rumored since last September and after an early launch at NBA All-Star Weekend, Michael Jordan's historic Air ...

Nike initiated a historic partnership with Kim Kardashian's shapewear-turned-lifestyle brand Skims, bringing NikeSkims-the ...

The Air Jordan 12 ‘Flu Game’ returns via SNKRS and select retailers on March 1 for $210. The drop promises to be one of the ...

Understandably, Jordan is staunch in his loyalty to the brands that have made him a billionaire, with Nike chief among them. The extent to which he champions his endorsement partners is no better ...

Sonny Vaccaro is considered one of basketball’s ultimate insiders and was re-introduced to a new generation through the Matt ...

There have been songs, books, television shows, and movies dedicated to Michael Jordan's legendary signature sneaker line. However, there is a major shortage of actual footage of Jordan wearing ...

Michael Jordan is an icon. Not just on the basketball court, but in pop culture too — even after retiring from the NBA more ...

The opinions and information provided on this site are the original editorial content of Sneaker Fortress. Basketball fans and sneakerheads heading to the United Center in 2025 might do a double-take ...