The Oregon Ducks have partnered with Pathway Sports and Entertainment, a company that is focused on monetizing the name, ...

The long-awaited return of this video game marked a unique movement for name, image and likeness compensation going forward.

Athlon’s Kyle Wood makes the case for more than two dozen athletes who could end up on the cover of EA Sports’ “College Football 26” video game. EA Sports’ beloved college football video ...

Following an 11-year hiatus, 2024 marked the return of EA Sports’ highly anticipated college football video game franchise. And while there are already plans for the sequel to debut this summer ...

The video game licensing deal may serve as a blueprint for schools on how to generate more compensation for their athletes ...

On Thursday, insider Pete Thamel reported that Pathway Sports and Entertainment signed numerous college football players for an upcoming video game. "A new undertaking is signing up FBS college ...

Pathway Sports and Entertainment, a new company focused on monetizing ... each to appear in the return of the popular college football video game, "College Football 25." Though a small group ...