Nike announced on Wednesday the appointment of Ann Miller as the company’s top sports marketing executive. Miller, an 18-year veteran of Nike, currently serves as Executive Vice President and ...
“Nike’s reputation has declined across the board.” The Olympic “Winning Isn’t For Everyone” marketing campaign backfired. “Nike missed its message about winning. It was intended to ...
Nike did not respond to press inquiries ... getting a serious look and integrating it as the equal member of their marketing ecosystem,” Mr. Kolodziej said. “This lack of cohesive mobile ...
Nike on Wednesday named new heads of its sports marketing and legal arms, part of an expected shuffling of executive chairs under new CEO Elliott Hill. Hill hasn’t spoken about his plans for ...