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Brands are transforming into agents of change, embracing purpose-driven marketing to align with consumer values. From ...

Over summer of 2018, headlines flooded with Nike’s name, praising or chastising the company for naming polarizing football player Colin Kaepernick the face of its latest advertising campaign.

Last week, luxury car brand Jaguar unveiled its latest campaign, marking a bold new chapter in its journey to redefine its ...

The Virginia Cavaliers men’s basketball has gotten a win off the court! Just when doubt started creeping in on this team, ...

Nike has unveiled a heartfelt campaign to honour tennis legend Rafael Nadal as he competes in the final tournament of his illustrious career. The campaign, titled ‘Greatness’, is a ...

Wake up, brush your teeth, make some coffee, grip up a freshie and hit the streets with Georgia Martin in this new short but ...

Breaking news: Katie Holmes and her favorite Khaite Tote Bag have officially called it quits, ending their long-term ...

In the crowded marketplace for consumer attention, brand anniversaries offer a golden opportunity to rise above the noise.

Nike's motto of ‘Just Do It' does not apply to administrative duties in this case. The progress Angelos was apparently making on the most hard-to-reach campus in the NCAA system is now stalled ...

However, fans can safely assume Nike will stick to the winning formula of low-cut, lightweight, and affordable sneakers for Morant's signature line. Getting up is just the start. If it feels like ...