Convincing people to think, act or behave differently is incredibly hard work. Even more so when the decision-making mental arithmetic that takes place at Convincing people to think, act or behave ...

Brian Jepson reviews recent research that points to the need for greater engagement with behavioural science among medical affairs professionals, to inform medical education and engage HCPs.

Behavioural science-based market research company Mindstate Group has launched a tool combining artificial intelligence and ...

Here, Alpharmaxim’s William Hind explains the science of behavioural change and how, applied as an integral part of medical communications, it could help deliver important new drugs to those who ...

Retired teacher Steve Scully was powerless to stop his junk food cravings and secret binges even in the face of a cancer ...

The Learning Café is here to help. Inspired by successful models from the School of Mathematical Sciences, Learning Café reimagines traditional office hours as an open, welcoming space where students ...

Affordable cancer screening may be available to Hong Kong residents within three years, as advances in artificial ...

The evolutionary roots of human dominance and aggression remain pivotal to social and political behaviour, and without ...

The evolutionary roots of human dominance and aggression remain central to social and political behaviour, and without conscious intervention these primal survival drives will continue to fuel ...

Some three quarters of students report that smartphones have detrimental effects on their ability to complete academic work.

More that 20,000 workplace savers have accessed Legal & General new guided retirement planner since it was launched at the ...