After Tottenham requested that they be called Tottenham Hotspur or simply 'Spurs', we look at the key components of club ...

Ahead of its planned 2026 Initial Public Offering (IPO), popular beer brand Bira 91 faced significant costs due to a name ...

From furniture to perfume, cheap dupes—or “duplicates”—are having a moment. Here are the tools that make them easier to find.

The Prince and Princess of Wales' friends are reportedly getting a kick out of the Duchess of Sussex lifestyle brand new name ...

Meghan Markle's rebrand was ruthlessly mocked on a podcast: "It was very white supremacist—was that why she changed it?" ...

"Stefan Kohlbauer is a very experienced industry expert with a profound understanding of the brand and the markets and a ...

Eric Charbonneau/Archewell Foundation via Getty Images Royal fans, rejoice — Meghan Markle is gearing up to release her new ...

The Duchess of Sussex announced that she was rebranding her American Riviera Orchard brand as “As Ever” on Feb. 18.

Grocery retailers are enjoying massive growth with their house brands each year as both their budget ranges and their luxury ...

Meghan Markle’s new As Ever brand has effectively been banned from selling clothing because the name is too similar to a Chinese fast-fashion company of the same name.

The Duchess of Sussex recently announced she was renaming her lifestyle brand to As Ever - but in the days that have followed ...

The brand ambassadors include cricketers Sarfaraz Khan, Musheer Khan, Sikandar Raza, and music duo Danish and Dawar.