Will other companies follow suit and go after Google for sending less traffic to sites and publishers with these new AI ...

Balance automation and control in PPC budgeting. Learn when to scale, adjust, and optimize your ad spend for maximum ROI in 2025.

Pages that get featured in Google’s AI Overviews benefit from more traffic, while those excluded lose clicks, a new study finds.

There are numerous reports that the Google Search Console API is delayed and not showing data sooner than this past Thursday, February 20th. If you use this API for your own tools, or bring in this ...

X launched two new features to help advertisers automate ad creation and analyze real-time ad campaign performance. The new ...

Ameet Khabra is a PPC powerhouse with over 16 years of experience, global accolades, and a passion for sharing her knowledge. A former Google Partners Ambassador and Rising Star, she's spoken at top ...

AI-powered search is reshaping SEO, but traditional tactics still hold power. Here's how to optimize for both AI and search ...

Microsoft is testing a new version of Bing named Copilot Search, where it uses Copilot AI to provide a different style of ...

The pages ranking in AI Overviews are often completely different than the pages ranking in the top 10 organic results, a new ...

Future-proof your data strategies to overcome barriers to personalization and build a privacy-first marketing approach.

Google announced it is expanding AI Overviews to show on more Google Lens results, including more novel or unique images.

Google AI Overviews more often cite YouTube for Instructional content, visual demonstrations, verification/examples, and ...