The latest R3 study shows a shift toward sales metrics and ROI-based KPIs for PR agencies, highlighting the changing ...

In the second part of the Outlook series, global marketers weigh in on Amazon Prime’s move into ad-tier streaming, how ...

Jaguar's baffling attempt at reinvention from feline grace to rock-based abstraction is a masterclass in brand self-sabotage, ...

Decision on if Google would be held accountable and face consequences might not come before Q1 2025, according to Judge ...

Iain Jacob predicted five years ago that buying tech and data, rather than renting it, would help agency “dinosaurs” ...

All this heated discourse about AI in creativity misses a simple truth: This revolution isn't waiting for universal approval.

With over one million new users since the US election and a growing professional base, Bluesky is emerging as a serious ...

As the Department of Justice pushes for Google to divest Chrome, the ripple effects could redefine browser competition, shake up web standards, and disrupt the advertising ecosystem as we know it.

Campaign explores the factors that have propelled Chinese apps and games—such as Black Myth: Wukong, Temu, Shein, and ...

Braga relocates to Hong Kong after serving for three years as the national chief creative officer at Wunderman Thompson ...

Campaign explores the factors that have propelled Chinese apps and games—such as Black Myth: Wukong, Temu, Shein, and ...

Ronson is survived by her husband Chris Taylor and their son Ben. In a heartfelt statement, Taylor described her as his ...