The shift comes as Apple grapples with plunging iPhone sales, prompting a bold pivot to bring Apple News ad sales in-house. The big question: what’s in it for publishers?

Malaysia's largest car manufacturer Perodua pipped other global favourites like Toyota, BMW and Tesla to become Southeast Asia’s top car brand in 2024. Dive into the insights from Campaign’s exclusive ...

Jaguar revealed its new brand identity on 19 November, as part of the sports and luxury car manufacturer’s relaunch as an ...

Starting early and having a full funnel strategy in place for TikTok, can help marketers in Malaysia beat the clutter and make the most of the festive season of Ramadan.

Briton plans to stay involved in marketing and communications world.

The agency rebranded from MediaMonks to Monks in July.

Criticism of adland’s status quo is nothing new; John Marsden of Maker Lab argues that meaningful change starts with ...

Criticism of adland’s status quo is nothing new; John Marsden of Maker Lab argues that meaningful change starts with rethinking talent, creativity, and the restrictive structures holding them back.

Given the brand's revenue decline in mainland China, we ask experts about what the retailer can do to reignite growth.

Campaign Asia-Pacific announces its 12th annual Women to Watch, highlighting exceptional leaders and diverse talent powering ...

Indonesia, with its youthful population, burgeoning economy, and rapidly expanding digital landscape, presents an irresistible opportunity for Chinese brands seeking to escape slowing growth and ...

By leveraging PubMatic’s expertise, X is seeking to access a broader pool of advertisers having struggled with retaining ...