Prolific designer Steven Smith, fired from Yeezy in August, has held key roles at Adidas, Nike, Reebok and New Balance.
For brands, it's more critical than ever to have one-to-one relationships with customers. It provides the ability to collect ...
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The connection between an ad's cultural and personal relevance and the likelihood of a consumer purchasing a product is ...
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Broadcast TV had its best result in October since January of this year (24.2%), and improved vs. its 22.6% share in September ...
Jaguar Chief Creative Officer Gerry McGovern calls the new branding "exuberant modernism" that "is imaginative, bold and ...
Hi John: Thanks for asking. To clarify, no, only 3% of the respondents reduced their digital ad spending in the quarter, and 12.3% remained the same. As the story says, 45% increased spending by ...
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Legislation that limits social-media usage and AI content such as deepfakes are the biggest concerns for advertisers.
The indie digital agency Overdrive Interactive named Rob Murray CEO. Before this appointment, he held CEO roles at iProspect ...
The Ad Council has created foster care-related campaigns for 20 years in collaboration with the U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF), and ...