Mobile Marketing and Advertising - Mobile Marketing Magazine
Global mobile and digital marketing information, expert advice and updates straight to your inbox. Stay informed with the freshest updates in digital marketing and telecoms through Mobile Marketing Magazine, your go-to source for the latest news, insightful analysis, and …
The Future in Focus: Top 4 mobile trends to watch in 2024
In 2024, game developers are racing to expand their presence in international markets. Leading advertisers aim for global user acquisition, requiring adaptable monetisation strategies and region-specific models, blending In-App Purchases (IAP) and In-App Advertising (IAA). The rise of platforms like Xiaomi Game Centre signifies on-demand gaming ...
Data: Mobile marketing industry to generate $184.5m in 2024
2024年1月2日 · The mobile marketing industry is predicted to generate $184.5 million this year, new data has revealed. According to Future Market Insights (FMI), this rapid growth is driven by technology advancements, consumer behaviour shifts, and global expansion. Subscribe to Mobile Marketing Magazine.
Year in review: Mobile Marketing Magazine’s top stories of 2023
2023年12月29日 · 2023 marked another significant year for the mobile marketing industry, from controversial campaigns to the monumental rebranding of Twitter to X. We round up some of our most-read stories on Mobile Marketing Magazine from 2023 so you can take a look back at some of the biggest news stories from the past year and head into 2024 fully up to speed.
Interview: Samsung Marketing and Omnichannel Director Annika …
2024年1月18日 · Mobile Marketing Magazine sits down with Samsung’s Marketing and Omnichannel Director, Annika Bizon, to discuss the monumental launch of the S24 series, marking a new era for Samsung, thanks to the increased use of AI and connecting with diverse audiences.. Yesterday, the technology giant unveiled the new Galaxy S24 Ultra, Galaxy S24+ and Galaxy S24, unleashing new mobile experiences with ...
News Archives - Mobile Marketing Magazine
No more mobile marketing – is app marketing dead as everything becomes digital marketing? Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms. Download now.
Q&A: ID Mobile Customer and Marketing Director on strategic …
2024年11月15日 · We’ve been building our data and insight through digital marketing activity over several years now, so we’re driving some best-in-class performance and ROI efficiency throughout key strands that rely heavily on a video-led strategy, which includes the likes of YouTube and Meta, as well as programmatic buys.
About us - Mobile Marketing Magazine
About. Mobile Marketing is a specialist in the delivery of mobile marketing and tech news and research, and an established host of professional mobile marketing events in the UK and overseas. We exist to provide critical insights and thought leadership from the mobile marketing industry to marketers who are passionate about making mobile work ...
2023 Effective Mobile Marketing Awards winners revealed
2023年12月7日 · News. The winners in all 11 categories of the 14th Effective Mobile Marketing Awards were revealed at an Online Awards Ceremony this afternoon. Brands and organisations honoured for their work included Unilever, B&Q, Vodafone Turkey, Fitness AI, Spur and PlugSports. Agencies and tech firms collecting awards for their work included Replug, Yodel ...
E-commerce’s Customer Magnet: Reach the Right User Audience …
2024年9月3日 · Reaching the right audience on mobile is a constant battle for e-commerce brands. This challenge intensified with the COVID-19 pandemic. Lockdowns and social distancing measures fueled a surge in online shopping, compelling many brick-and-mortar stores without an online presence to quickly adapt and establish one.